Cookie Policy

Last updated: May 27, 2026

1. Introduction

This Cookie Policy explains what cookies and similar technologies we use on AppiReview.com (the "Site") and how you can manage them. It supplements our Privacy Policy.

Cookies are small text files stored on your device by your browser when you visit a website. They allow the site (and its partners) to remember your actions and preferences over time, and to measure and serve advertising. Similar technologies (web beacons, local storage, device identifiers) work in comparable ways.

2. Cookies We Use

2.1 Strictly Necessary

Cookies in this category are essential for the Site to function. The Site itself currently does not set any first-party cookies of its own. When we launch our consent management platform, a single preference cookie (e.g., consent_state) will be added to remember your choices.

2.2 Analytics

These cookies help us understand how visitors use the Site so we can improve it.

• Google Analytics 4 via Google Tag Manager (container ID GTM-PFV6QS33) — sets cookies such as _ga and _ga_<property-id> with approximate lifetimes of up to 2 years. Used for aggregate site analytics. Opt out using the Google Analytics Opt-out Browser Add-on.

2.3 Advertising

These cookies are used by our advertising partners to deliver, personalize, and measure advertising.

• Google Ads — conversion tracking and remarketing cookies (e.g., _gcl_*, NID) with approximate lifetimes from a few weeks to two years. Manage at Google Ad Settings.
• Google AdSense — display-advertising cookies (e.g., __gads, __gpi, the DART cookie) used to show personalized ads. See Google's advertising technologies and partners.

We may add additional advertising partners (for example, Microsoft Advertising) in the future. This page and our Privacy Policy will be updated before any new partner begins collecting data.

3. How to Manage Cookies

You have several controls available:

• Your browser — most browsers let you view, block, or delete cookies. See instructions for Chrome, Safari, Firefox, and Edge.
• Network-wide opt-out for advertising cookies — Network Advertising Initiative (optout.networkadvertising.org) and Digital Advertising Alliance (optout.aboutads.info) both offer industry-wide opt-out tools.
• Global Privacy Control (GPC) — we recognize the GPC signal as a valid opt-out signal under California's CPRA. See our Do Not Sell or Share page for current implementation status.
• Email request — for individualized requests, email [email protected].

Note that blocking strictly-necessary cookies may prevent parts of the Site from working as intended.

4. Changes to This Policy

When we add new vendors or new categories of cookies, this Cookie Policy is updated first. The "Last updated" date at the top reflects the current version.

5. Contact

Questions about this Cookie Policy or our use of cookies? Email [email protected].